Research and innovation are a driving force for economic growth, the creation of new job opportunities and the enhancement of the standard of living. It is therefore important to ensure that the knowledge generated within research and innovation projects is properly diffused and that the means through which such knowledge can be delivered to the society are being effectively explored. This is realized through the commercial exploitation of products and services, which is the primary way of delivering research results to the citizens (end-users). In addition, communicating research results can effectively accelerate research and technical development (RTD) towards increasing the technology readiness level (TRL), going beyond the current state of the art, and even creating new research horizon lines on future and emerging trends. Furthermore, dissemination activities, such as participation in workshops or publication of information in websites, enable participants to get feedback on the economic potential and recommended market-oriented exploitation pathways.
Therefore communication, dissemination and exploitation in are structured to ensure that projects have an impact beyond the mere research outcome. To this end, BIMprove has developed the Impact Master Plan which outlines the most important and critical elements related to its communication, dissemination and exploitation strategy, that have to be taken into account throughout the entire project lifetime.
The current document is expected to act as a point of reference for current and foreseen communication, dissemination and exploitation activities while all mentioned activities will be continuously monitored and updated throughout the project lifetime.
Do you want to know more? Download our deliverable from here and share your opinion with us through our LinkedIn or our Twitter communities!